Willing to cover up a blog post in digital marketing for a site! Let's clarify How do I get support for niche research as a focal part of your keyword strategies for the selected topic, related topics, search terms, and related queries in all categories on Google search trends?

Let's break down how to get support for your SEO Research, focusing on market-leading top SEO and Digital Marketing tools (think of seosiri.com as a marketing tool or web app) and other valuable resources:

Okay, here's a step-by-step guide to niche research for "digital marketing, SEO" using related topics, search terms, and Google Trends across all regions and categories;

1. Access Google Trends

• Go to https://trends.google.com/
• In the search bar, type in your primary term: "digital marketing"

2. Explore Related Queries

• "Related Queries" Tab: Click the "Related queries" tab. You'll see two sections:
  • Top: Shows the most popular searches related to your term.
  • Rising: Shows terms with increasing search interest.
• Drill Down: Click on a related query to see its search trends. You can further explore its related queries for deeper insights.
• Category Filtering: Under the "Related queries" tab, use the "Category" dropdown to filter by specific industry or topic (e.g., "Business and Industry", "Computers and Electronics"). This helps you focus your research.

3. Analyze Regional Variations

• "Interest by Region" Tab: Click the "Interest by region" tab.
• World Map: The map shows the relative search interest for your term in different regions. Use the "Compare" feature to see how search interest varies across regions.
• Regional Insights: Click on specific regions for more detailed data on search trends for your term within those areas.
• Localize Your Content: Adapt your content to cater to different regions' specific needs and interests based on the regional data.

4. Identify Trending Topics

• "Trending Searches" Tab: On the Google Trends homepage, click the "Trending Searches" tab. This showcases the most popular searches at the moment.
• Time Filtering: Use the "Time" filter to select different periods (e.g., "Past 7 days," "Past 30 days").
• Spot Emerging Trends: Look for topics within your niche that are suddenly trending. This can help you create timely and relevant content.

5. Use Google Trends for Keyword Research

• Compare Keywords: In the search bar, type in a few relevant keywords (e.g., "SEO tools," "digital marketing strategies," "content marketing for SEO").
• Analyze Search Interest: Compare the search volume and trends of each keyword.
• Prioritize Keywords: Focus on keywords with good search volume and consistent interest.

6. Use Google Trends for Content Ideas

• "Related Queries" Insights: Use the related query data to generate content ideas based on what people are actively searching for.
• Seasonal Trends: Notice any patterns or seasonality in search interest for your niche. Create content around these peaks.

Example:

1. Start with "Digital Marketing" in Google Trends.
2. Explore Related Queries: You might see terms like "digital marketing agency," "digital marketing strategy," and "digital marketing courses."
3. Go Deeper: Click on "digital marketing strategy" and explore its related queries. You might discover terms like "digital marketing strategy for small business," and "digital marketing strategy for ecommerce."
4. Check Regional Interest: Use the "Interest by region" tab to see where each term is most popular. Maybe "digital marketing for small business" is highly searched in certain regions.
5. Use "Trending Searches": Look for any trending topics related to "digital marketing" or its subtopics.

Important Considerations:

• Seasonal Trends: Remember to consider seasonal trends. Certain keywords or topics may peak during specific times of the year (e.g., holiday marketing).
• Local Relevance: If you're targeting a specific region, pay close attention to regional search trends.
• Continual Research: Niche research is an ongoing process. Keep using Google Trends and other tools to stay up-to-date on the latest trends and search interests.

FOCUS: Continuously monitor your content's performance, refine your keywords, and adapt your strategy based on the insights you gather.

Good luck with your niche research!

N.B: While your niche terms are different just replace SEO and Digital Marketing with your niche all while remaining the same when conducting your niche research.

Good luck with your Niche Research!

Thank you

Momenul Ahmad

MomenulAhmad: Helping businesses, brands, and professionals with ethical SEO and digital Marketing. Digital Marketing Writer, Digital Marketing Blog (Founding) Owner at SEOSiri, SEO Copywriter (Remote) at Octoparse - Octopus Data Inc, SE Ranking AI Writer Reviewer, Web Writer at Washington MORNING, CMO at Organic Agri Pro, Web Developer and Digital Marketing Strategist at nazrulsangeet.com a parental concern of Sangeet Bidya Bithi, (Gopalpur Shishu Shikkha Niketon), Pabna.

Unveiling the Power of Google Merchant Center & Search Console: Two Sides of the Same Coin

Want to master your online presence? You need to understand the crucial data provided by Google Merchant Center and Search Console. While both tools serve your website, they offer unique insights.

Merchant Center dives deep into your product data, tracking performance in Google Shopping. It reveals how your product listings are performing, capturing impressions, clicks, and conversion rates.

Search Console, on the other hand, focuses on your website's organic search performance. This platform unveils how Google sees your website, revealing insights into traffic sources, keyword performance, and technical SEO issues.

In this blog post, we'll explore the individual strengths of both platforms and ultimately show you how to leverage their combined power for a truly impactful online strategy.

Google Merchant Center and Google Search Console provide different data sets and insights about your website for several reasons:

1. Data Focus:

• Merchant Center: Focuses on product data and shopping performance. It primarily tracks data related to your product feeds, listings, shopping campaigns, and customer interactions with your products in Google Shopping.
• Search Console: Focuses on website traffic and technical SEO. It provides data on how users find your website through organic search, crawl errors, page indexing, and other technical factors impacting your website's visibility.
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2. Data Collection Methods:

• Merchant Center: Collects data from your product feeds, shopping campaigns, and user interactions with your product listings on Google Shopping.
• Search Console: Collects data from Googlebot's crawl of your website and user interactions with your website through organic search.

3. Data Granularity:

• Merchant Center: Provides detailed data about individual products, such as impressions, clicks, conversion rates, and average order value.
• Search Console: Provides website-level data, such as impressions, clicks, average position, and other technical metrics.

4. Data Coverage:

• Merchant Center: Primarily focuses on data related to products listed in Google Shopping. It may not capture all website traffic, especially from sources other than Google Shopping.
• Search Console: Captures all organic search traffic and provides a broader view of your website's performance.

5. Data Interpretation:

• Merchant Center: Helps you analyze the performance of your product listings and optimize your shopping campaigns.
• Search Console: This helps you understand how Google sees your website, identify technical issues, and improve your organic search ranking.

Differences in Insights:

• Traffic Sources: Merchant Center provides insights into traffic from Google Shopping, while Search Console shows traffic from all organic search results.
• Product Performance: The Merchant Center provides detailed data about individual product performance, while the Search Console provides website-level data.
• Technical Issues: Search Console helps identify technical SEO issues, while Merchant Center focuses on product data quality and compliance.

Both Google Merchant Center and Google Search Console are valuable tools for optimizing your website and its online presence.

They provide complementary data and insights, allowing you to gain a comprehensive understanding of your website's performance across different channels.

It's essential to use both tools combined to optimize your website for organic search and shopping campaigns.

Hit the trigger point with both data sets.

Thank you

Momenul Ahmad

MomenulAhmad: Helping businesses, brands, and professionals with ethical SEO and digital Marketing. Digital Marketing Writer, Digital Marketing Blog (Founding) Owner at SEOSiri, SEO Copywriter (Remote) at Octoparse - Octopus Data Inc, SE Ranking AI Writer Reviewer, Web Writer at Washington MORNING, CMO at Organic Agri Pro, Web Developer and Digital Marketing Strategist at nazrulsangeet.com a parental concern of Sangeet Bidya Bithi, (Gopalpur Shishu Shikkha Niketon), Pabna.