AI in SEO & AEO: Exam

AI in SEO & AEO (Live Skills Test 100 Q&As): The Official SEOSiri Proficiency Exam

The world of search is no longer just about ranking links; it's about providing answers. The integration of Artificial Intelligence into search engines (like Google's RankBrain and AI Overviews) has fundamentally shifted the goal from Search Engine Optimization (SEO) to Answer Engine Optimization (AEO). Marketers must now leverage AI to understand global search intent and trends on a deeper level.

From using NLP to analyze SERP features and user intent to deploying generative AI for creating topically authoritative content at scale, mastering AI is no longer optional. It is the core competency for anyone looking to achieve and maintain visibility in the modern, AI-powered search landscape.

The SEOSiri AI in SEO & AEO Exam is the definitive benchmark of your skills. This rigorous assessment validates your ability to use AI tools and strategies to analyze search trends, optimize for answer-based results, and drive organic traffic.

Why This Exam Matters: From Keywords to Concepts

Any SEO can pull a keyword list. An AI-powered SEO can map an entire topic cluster based on semantic intent. This exam certifies that you have the skills to:

• Master AI-Driven Concepts: Understand entities, semantic SEO, topic clusters, and the impact of AI on search algorithms.
• Leverage AI for Content Strategy: Use AI tools to perform SERP analysis, identify content gaps, and generate optimized content at scale.
• Optimize for Answer Engines (AEO): Apply strategies for voice search, featured snippets, People Also Ask, and AI Overviews.
• Analyze Trends & Performance: Use AI for technical audits, performance monitoring, and forecasting global search trends.

How the Exam is Structured

This exam is divided into four comprehensive parts:

• Part 1 - Foundational Concepts of AI in Search: Tests your understanding of how AI has changed SEO, from keywords to concepts.
• Part 2 - AI-Powered Content & On-Page Strategy: Focuses on using generative AI and NLP for content creation and optimization.
• Part 3 - Technical SEO, Analytics & Trend Forecasting: Covers AI applications in site audits, monitoring, and analyzing search trends.
• Part 4 - AEO, Voice Search & The Future of Search: Assesses your knowledge of optimizing for modern, answer-focused SERP features.