"Nothing gonna be perfect without a great strategy, So way forward with a strategic approach, Whereas it's for SEO service, Profession, Career, Or anything else in this planet, like business, and, etc. -Momenul Ahmad
The begin, let's find out, what is the strategic SEO service approach?
The strategic SEO service approach is, how strategically you PR, Outreach, Business Communicate, Negotiate, Business Deals, Quote Prices, Propose Services, Settle the Work Process, report with progressed insights, and care the clients for providing SEO services.
What strategic outcomes are obtained in this Strategic SEO service approach?
Knowing this, what strategic outcomes can pressure a strategic SEO service approach, i.e.,
To generate SEO service leads (SEO Clients) and also to succeed in a phenomenal and independent SEO career/profession.
To break the SEO bias/misconception.
To make happy the SEO clients.
To make more great deals in SEO (future SEO projects), follow this strategic SEO service approaches:
Public relations: Brand yourself (not freelancing platforms-based SEO professionals being independent SEO professionals), Brand building, service awareness through service branding, expanding the professional network (community building), nurturing existing clients, and maintaining a healthy relationship with social connections.
Outreach: Build up relations with the same professionals (SEOs, SEO Agencies, SEO Companies), Industry relevant professionals, i.e., Web developers, web designers, and Social Media Professionals to exchange, share, and get the options also offer your data-based business or professional for SEO.
Business communication: Maintain proper business communications with previous, existing, and upcoming clients using empathy, support, caring, being on point, and avoiding direct sales pitches are best practices, when communicating to businesses for opportunities or taking care.
Negotiation: Most crucial part is negotiation to be succeeded in any deal, whether it's an SEO service deal or selling anything, So be careful with pricing, and negotiate prices like adjusting "echo" that's pleasant to hear and surrounding your business horizon.
"Either a bad strategy or the lack of proper utilization of the business opportunities a good business or a startup fall, that ultimately blame the times and loudly or silently speak up that " time wasn’t in favor". - Momenul Ahmad
Business dealing: Keep the promise clear, keep the price accurate (as fixed as per project proposal and negotiation), and even try to give more than (quite a bit not the whole) your given promise.
Compressional SEO Pricing: When quoting SEO prices then Quote the SEO service price considering the industry, region, and country-wise standard SEO service charges that look like professional, and internationally recognized SEO Service rates.
Insightful SEO proposal: An exact (step by step) SEO service completion process, and make it as based as standard SEO audit, and SEO analysis (client's site, clients competitor's site and business competition analysis, and niche analysis).
A complete SEO analytical SEO audit: That will assure the exact SEO outcomes (get concepts from the insightful SEO proposal step).
Settle up the SEO work process: No one will perform SEO actions other than you, during your SEO service period as per pre-submitted SEO proposals.
SEO QAs to clients: Ask these 27 SEO Questions & Answers to understand the SEO client's needs, also keep a record for avoiding any misconceptions for future reference.
SEO reporting: Provide a minimum of 2 SEO progress reports (twice a month), while maintaining the client's SEO.
Updating the clients: Monitor client websites/blogs after proving your SEO services, and if find any SEO downgrade (while you leave off), then inform your client about the client's site status.
Gotta stuck! Oops, what a tough task to build an SEO career as an independent freelance SEO professional?
"Try to build up a profession with passion, dedication, and patience. Not just with a dream. - Momenul Ahmad
So, before knocking out yourself from the SEO: Study more, stay up to date with industry updates, follow and practice the above terms, also guide yourself from there on which a freelancing career guide that's Not only being a freelance SEO professional but also any type of freelancer must read- overcome your freelancing career barriers (freelancing success and failures breakdown).
I hope you believe "Success doesn't come true overnight.
So, stay focused and never give up so that success (whether it's SEO services/projects or something, whatever in your life) walks up to you.
I determined this Strategic SEO service approaches post includes professional/performance marketing service strategy, business strategy, marketing strategy, sales, and lead generation strategy that bounds to help not only to build up an independent SEO career but also will help you to develop and build any phenomenal professions (business or service) by choice.
But, before following, practicing, and grabbing the client's attention, also to acquire the SEO service leads through the above-mentioned Strategic SEO service approach, you must have to way forward for yourself and your brand through a tremendous content strategy to:
1. Brand yourself.
2. Optimize content (website, blog, portfolio) for humans, and crawl bots.
Best of luck.
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Momenul Ahmad: Helping businesses, brands, and professionals with ethical SEO, Digital Marketing. Digital Marketing Writer, Digital Marketing Blog (Founding) Owner at SEOSiri, Editor at LinkedIn Newsletter in Digital Marketing, SEO Copywriter (Remote) at Octoparse - Octopus Data Inc, Web Writer at Washington Morning.
N.B: Never forget to give the credits, guys hopefully expecting you to share and link this pitch.
Update history- Last updated 08/01/2023