These are comparison keywords making use of ideas that's will help you to optimize your online advertising campaign, i.e. Google Ads and other online ads networks (Search Engine Marketing) also will help you to get the most out of Organic Search Results, i.e. Google Search and as well as other Search Engines.
Luxury wear/wears VS Luxury dress/dresses:
"Not only the women's clothing business but also without any business strategy, strategic analysis, competitor analysis, competitive keywords analysis, none of any businesses aren't able to grow their Click Through Rate (CTR) on paid and organic keywords" - Momenul Ahmad